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Case study · Hong Kong · Education & creative tools

Designed and built Artixo for Simbans, from brief to Google Play in three months.

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How did InApps help Simbans build Artixo?

Simbans, the Hong Kong maker of PicassoTab drawing tablets, wanted an app that teaches drawing through video, for teenagers in Europe. Between April and June 2023, InApps, a software company in Ho Chi Minh City, Vietnam, designed and built Artixo, its Android tutorial app, and delivered it on time. Artixo went live on Google Play in July 2023, and Simbans rated InApps 5.0 on Clutch.

Artixo app icon Artixo by Simbans · Hong Kong
Industry
Education Creative Tools
Services
App Design Mobile App Development
Main technologies
React Android
Two video tutorial cards from the Artixo app: How to draw eyes and How to color, in Concepts

What the client says

“The price and design are good to me.”

Decae Law, Operation Manager, Simbans · Verified Clutch review, Jul 2023

About Simbans and Artixo

Simbans has made PicassoTab, a standalone Android drawing tablet, since 2012, with locations in North America, Europe and Asia. Artixo is its tutorial app: in Simbans' words, “a drawing tutorial app that uses video to teach drawing”, with every video made by professional artists and instructors.

The challenge

Simbans needed the app designed and built for an audience of teenagers in Europe, who learn by watching and quit when an app feels slow or confusing. It had to be easy to browse, play videos smoothly on a tablet, and be ready in a few months, on a small company's budget.

A tutorial app only teaches if people keep opening it.

The solution

We designed the app first, around how a teenager browses video: a home screen of tutorial rows, sections for getting started and for each drawing app such as Concepts and FlipaClip, saved videos, and sign-in with email or Google. Then we built it for Android tablets between April and June 2023, met Simbans in virtual meetings throughout, and delivered on time, ready for its Google Play launch.

How we design apps
Design and build
  • App design for teenage learners
  • Video tutorial browsing and playback
  • Email and Google sign-in
  • Android tablet build
Two Artixo screens on tablets: the Concepts Tutorials grid with videos on drawing hands, eyes and colour, and the sign-in screen with an illustration of a father drawing with two children

The outcome

An app on Google Play within three months of the start.

  • Live on Google Play in July 2023.
  • Delivered on time, per the client's verified review.
  • Smooth to use, which is what impressed the client most.
  • 5.0 for quality, schedule, cost and referral on Clutch.
5.0/5 Clutch, for quality, schedule and cost See it on Google Play

Source: verified Clutch review; screens from Artixo's Google Play listing.

Questions about this project

InApps designed and built Artixo, the video drawing-tutorial app from Simbans, the Hong Kong maker of PicassoTab drawing tablets. InApps, a software company in Ho Chi Minh City, Vietnam, built the Android app between April and June 2023 and delivered it on time; Artixo launched on Google Play in July 2023.
Artixo teaches drawing through videos made by professional artists and instructors. Learners browse tutorials by topic and by drawing app, such as Concepts and FlipaClip, save videos to watch later, and sign in with email or Google.
In a verified Clutch review from July 2023, Decae Law, Operation Manager at Simbans, rated InApps 5.0 for quality, schedule, cost and willingness to refer, and wrote: “The price and design are good to me.” Clutch's summary notes the app was delivered on time and the client was impressed with how smooth it was.
Yes. Hong Kong is one hour ahead of Vietnam, so the two working days almost match. InApps met Simbans in virtual meetings through the project and delivered Artixo on time.
Design first, then build, then ship. That is our UI/UX design service followed by custom software development, with QA testing before release.

An app idea and a deadline? Scope it the way Simbans did.

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4.9 / 5 across 39 verified reviews on Clutch

An InApps developer at a laptop in the Ho Chi Minh City office